User retention is the only parameter that determines the success or failure of an Android app. To increase retention, Android app programmers need to give users a hassle-free experience and also provide a trial of their core solutions that don’t require the user to download the app.
The first of these two objectives can be met by creating the app on a MADP. Android application development via a MADP ensures a better user experience since it involves selecting pre-developed modules and pre-built technology components to create the app. The reusable modules are not just bug-free, but also incorporate industry best practices.
Secondly, Android app programmers can choose to offer a lite version of their solution via Google’s recently-launched Instant Apps technology. This innovative technology allows Android app development companies to deploy a demo of their native app to gain user trust. Its free download option and the ability to showcase the core feature has so far proven to be a great way of promoting apps, collating user reviews and allowing users to get a feel of the app before deciding to download it.
Instant Apps provides Android app programmers the opportunity to test their solution in a dynamic environment. They can implement necessary changes in response to reviews to improve the native app’s performance and utility, thereby increasing user retention.